# Building and Construction
#CUSTOM SOFTWARE DEVELOPMENT, #CLOUD SOLUTIONS, #BACKEND,
#FRONTEND, #CHATBOTS, #MVP
SUMMARY:
In this case study, we delve into a software development project that aimed to create a construction equipment tracking application. The project was commissioned by a company that specializes in leasing heavy equipment to local businesses. Our team's primary objective was to enhance the client's existing website, bolster communication channels through the implementation of chatbots, and tailor a CRM system's features to align with the client's unique requirements.
CLIENT
NDA Protected
USA, TX | 20+ employees
An independently operated leasing company that caters to the needs of over a hundred local businesses by providing them with heavy construction equipment.
REQUEST BACKGROUND
Absence of Centralized Platform for Construction Asset Management and Customer Service: The lack of a unified platform creates inefficiencies, making it challenging to streamline processes and enhance customer experiences.
The client had two significant concerns. Firstly, maintaining numerous equipment units with parts prone to wear and tear. The company needed to ensure regular maintenance of all equipment, keep detailed records of the work done, and maintain each unit in pristine condition as described on their website.
Secondly, they wanted to improve efficiency in handling multiple customer requests, managing equipment rentals, monitoring lease statuses, and processing invoice payments.
The client sought a custom inventory management software tailored for the construction industry, combining features of a construction asset management solution and a CRM system. They also aimed to expand their sales system to include two social media channels (Facebook and WhatsApp) and revamp their website.
Recognizing their expertise in building construction equipment management software, Levisoft, a software development provider, embraced the challenge.
CHALLENGE
Limited clarity on requirements for building construction equipment maintenance software
Due to the client's lack of prior experience with software development, the team had to meticulously align the client's expectations with the achievable outcomes within the given time and budgetary constraints for the construction equipment asset management software solution.
Leveraging our extensive experience in delivering successful software solutions, we dedicated significant effort to guiding and educating the client, ensuring a thorough understanding of each development step. This involved additional technical consultations to reconcile the company's vision, needs, and budget with the actual capabilities of the systems.
Our dedication resulted in the successful education of the client's team, the adoption of industry best practices for construction software development, and the creation of an exceptional construction inventory management software tailored to their unique requirements.
GOALS
- Establish a central database of rentable equipment to eliminate redundancies and misunderstandings.
- Enhance equipment condition by incorporating controls and checks within the software.
- Expand market reach by introducing two new social networking channels, Facebook and WhatsApp, supported by chatbots.
- Redesign the website to provide customers with essential information and an easily accessible application form.
- Utilize CRM and heavy equipment tracking software to increase monthly deals by 40%.
- Automate and optimize the sales funnel to shorten the sales cycle by 30%.
SOLUTION
Custom inventory management software for construction company
Node.js, React.JS, AWS, Docker
3 months
6 specialists
After determining the project requirements for the construction asset tracking software, we approved a development plan involving an MVP and two additional milestones. The first milestone enabled early modifications to the project scope, while the second accelerated user onboarding.
The application was successfully deployed on Amazon Web Services (AWS) infrastructure, facilitating the rapid development of a deployed construction asset tracking software Minimum Viable Product (MVP). An MVP is commonly employed to deliver value to customers swiftly and facilitate future scaling. Due to the reduced scope of the MVP, modifications to the construction inventory management software were less challenging. Additionally, we standardized and migrated all data from Excel spreadsheets into a new database.
At the conclusion of this construction inventory management app development project, we accomplished the following:
- We developed asset tracking software for the construction industry, providing managers with easy access to equipment information, including technical specifications, lease status, history, and wear and tear levels.
- Our heavy equipment tracking software was integrated with a calendar for efficient scheduling and flagging of inspection and repair dates.
- We implemented customized notifications to remind employees about regular equipment tech check-ups based on maintenance schedules.
- To monitor wear and tear levels, we introduced heavy equipment maintenance software features that notify managers when critical maintenance is required.
- Advanced reporting capabilities were added, including deal type and number, monthly turnover, and maintenance costs.
- We integrated Facebook and WhatsApp as communication channels and developed chatbots to enhance user interaction.
- The company's website was updated, and a customer personal account was added, offering tracking capabilities for rental status, invoices, and support team interactions history.
- To further enhance the system, we implemented a CRM module with automated data collection, email sending, and reporting, seamlessly integrated into the heavy equipment management software.
OUTCOME
CONSTRUCTION ASSET MANAGEMENT OPTIMIZATION, FROM EXCEL SPREADSHEETS TO A HIGHLY EFFICIENT CONSTRUCTION ASSET CRM-ENABLED PLATFORM
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By centralizing the construction equipment tracking software, CRM system, website, and two additional communication channels, we successfully optimized and semi-automated the leasing services of the company.
Implementing an equipment maintenance schedule and reminders led to a decrease in equipment downtime and a significant increase of 47% in the number of monthly deals.
We improved sales cycle management through automated data collection, application management, reporting, and leveraging other capabilities of the CRM system, resulting in a notable reduction of 33% in the deal cycle.
The upgraded website allowed clients' customers to easily access information about their leasing activities, leading to enhanced service quality and an optimized sales funnel, which in turn contributed to a 25% increase in conversion rate.
Additionally, we expanded the number of communication channels and introduced chatbots, thus enabling the client's company to grow its customer base by 15%.
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